Who We Are
Page Ivy is a trading name of S-Mouzo Accountancy Ltd (company number 15060320), a company registered in England and Wales. Registered office: Future House, South Place, Chesterfield, S40 1SZ. We are the data controller responsible for your personal data collected through this website.
If you have questions about how we handle your data, you can contact us at hello@pageivy.co.uk.
What We Collect
We may collect the following personal data when you interact with our website:
- Contact form submissions: your name, email address, phone number (optional), and your message
- Newsletter sign-ups: your email address
- Guide downloads: your name and email address
- Usage data: pages visited, time on site, referral source, browser type, and device information — collected only with your consent via cookies
We do not collect sensitive personal data (such as health information, religious beliefs, or political opinions).
How We Use Your Data
We use the personal data we collect to:
- Respond to your enquiries and contact form submissions
- Send you our newsletter (only if you have opted in)
- Deliver downloadable guides and resources you have requested
- Understand how visitors use our website so we can improve it (analytics, with consent)
- Comply with legal obligations
We will never sell your personal data to third parties.
Lawful Basis for Processing
Under the UK GDPR, we process your data on the following lawful bases:
- Consent: for newsletter subscriptions, guide downloads, and analytics cookies. You can withdraw consent at any time.
- Legitimate interests: for responding to enquiries you submit through our contact form, and for ensuring the security of our website.
- Legal obligation: where we are required to retain data by law (for example, anti-money laundering regulations).
Cookies and Tracking
Our website uses cookies to improve your experience and help us understand how the site is used. We operate a consent-first approach — no analytics or marketing cookies are set until you give explicit consent.
For full details on the cookies we use and how to manage your preferences, see our Cookie Policy.
Third-Party Services
We use the following third-party services that may process your data:
- Google Tag Manager (GTM): manages analytics and marketing tags. Operates under Google’s Consent Mode v2 — no data is collected until you consent.
- Google Analytics 4 (GA4): collects anonymised usage data (pages visited, session duration, traffic sources). Only active with your consent.
- Cloudflare: hosts our website and provides security services. May process minimal technical data (IP addresses) for security and performance.
We do not use any social media tracking pixels, retargeting services, or advertising networks.
Data Retention
We retain your personal data only for as long as necessary:
- Contact form submissions: retained for up to 2 years, then securely deleted
- Newsletter subscribers: retained until you unsubscribe
- Analytics data: retained for 14 months (GA4 default), then automatically deleted
- Client records: retained for 7 years after the end of the engagement, in line with HMRC requirements
Your Rights
Under the UK GDPR, you have the right to:
- Access the personal data we hold about you
- Rectify inaccurate or incomplete data
- Erase your data (the “right to be forgotten”), where there is no compelling reason to continue processing
- Restrict or object to processing in certain circumstances
- Data portability: receive your data in a structured, commonly used format
- Withdraw consent at any time, without affecting the lawfulness of processing before withdrawal
To exercise any of these rights, contact us at hello@pageivy.co.uk. We will respond within one month.
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk.
Data Security
We take appropriate technical and organisational measures to protect your personal data, including:
- HTTPS encryption on all pages
- Secure hosting via Cloudflare with DDoS protection
- Access controls and regular security reviews
- No storage of payment card details on our systems
Changes to This Policy
We may update this privacy policy from time to time. Any changes will be posted on this page with an updated “Last updated” date. We encourage you to review this policy periodically.
Contact Us
If you have any questions about this privacy policy or our data practices, contact us:
- Email: hello@pageivy.co.uk
- Post: S-Mouzo Accountancy Ltd, trading as Page Ivy, Future House, South Place, Chesterfield, S40 1SZ